A structured sales plan that focuses on growing the customers that have the highest potential is the key to growing your business.
Venturi allows you to do exactly that. This simple tool connects directly with your CRM (Customer Relationship Managment) platform and helps you build a structured sales plan that your team will be able to follow and execute easily using 3 simple steps.
Once customers are qualified, Venturi provides a customized activity plan for each customer category: high potential customers, loyal customers, lower potential customers. This plan can then be executed by the sales team to help them reach their yearly sales objectives.
Three Simple Steps
- Analyse your sales
- Segment your customers into specific categories to identify your KEY ACCOUNTS that have the highest growth potential.
- Build your customized action plan.
Step 1: Analyse your sales by customer to find out where 80% of your sales are coming from.
The first step to building the Venturi effect for your sales team is to analyse the current situation. Where are 80% of your sales coming from? This can easily be done using the Client Distribution Analysis in Venturi.
Step 2: Catagorize your customers to identify your customers that have the highest potential.
Once you know have a clear idea of your Customer Distribution, you are now ready to catagorize each of your customers according to specific criteria which you have predetermined within Venturi.
This will allow you to quickly and easily identify which customer have the highest potential.
Focus the Team’s Energy
By segmenting your customers into 3 distinct categories:
- Qualified Prospects
- High Potential Customers
- Loyal Customers
Step 3: Build a clear action plan with your team
FOCUS your team’s ENERGY on the customers that have the HIGHEST POTENTIAL ROI.
The Venturi Effect Applied to Sales
If we concentrate the energy of the sales team towards a clear objective using efficient processes, we increase the speed at which they reach their results and reduce the loss of energy.
Obtain Results
After 10 years of implementing the best sales approaches, we have noticed an average 18-22% increase in revenues in the first 18 months following the implementation of a strategic customer management strategy.
